No 30

EDITORIAL

Colombia will host 1st World Coffee Producers Forum

Colombia will host 1st World Coffee Producers Forum

The attendance of about 500 representatives of coffee-producing countries, as well as of relevant actors of the coffee industry in the United States, Canada, the EU, Great Britain, and Asia is expected.

WHAT'S BEHIND

Café de Colombia bets on being 100% sustainable in 2027

Café de Colombia bets on being 100% sustainable in 2027 Although the goal is ambitious, Café de Colombia has significantly advanced to manage to be 100% sustainable in 2027, as the Colombian Coffee Growers Federation (FNC) plans for its 100th anniversary.

OUR PARTNERS

Cenicafé 1, new coffee variety developed in Colombia

Cenicafé 1, new coffee variety developed in Colombia Its short stature will enable high densities. The cup quality is described as very good and it classifies as specialty coffee. According to a cupping panel, it features notes of cocoa, honey and hazelnut.

100% NOTEWORTHY

Fresh and innovative digital campaign is very well received in North America

Fresh and innovative digital campaign is very well received in North America As a sign of its success, 8 million video displays, over 35 million impressions, and 138,000 visits to the website www.greatnessisbrewing.com have been achieved.

TRENDS

An increasingly global brand

An increasingly global brand Thanks to the FNC’s commercial work, Café de Colombia is present in the mind and taste of more and more consumers in different corners of the globe.